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Swiggy has now incorporated the Mumbai-based on-demand delivery platform Scootsy. The firm had acquired Scootsy again in 2018 for nearly Rs.50 crores.
Thanks to this integration, Swiggy customers in Mumbai can now select from a curated collection of meals from Scootsy on the Swiggy app. Some of the brands on board include Yauatcha & Hakkasan of KA Hospitality, The Table, Masque, Royal China, and Four Seasons Hotel along with gourmet shops like FoodHall. Apart from this, Swiggy has partnerships with luxurious hotels similar to ITC Hotels, Marriott, Hyatt, and the Hilton.
Swiggy has expanded its range as much as 10 kilometers within the metropolis. This transfer, in accordance with Swiggy, will attain a bigger shopper base that’s stated to be 5 times more than their present audience. According to Swiggy, a premium fleet of unbiased pick-up and supply companions will ship Scootsy orders.
“By leveraging synergies of both platforms, we are able to home deliver premium services to a much wider customer base in Mumbai,” stated Vivek Sunder, Chief Operating Officer, Swiggy, in an announcement.
It is to note that this growth is relevant solely to Swiggy clients in Mumbai since Scootsy operates simply within the metropolis. Right now, there’s no info if Scootsy would develop beyond Mumbai.
“Since the acquisition of Scootsy in 2018, we have been closely observing the premium category and grasping the underpinnings of creating delightful experiences for discerning customers. This, clubbed with the upshift in consumer interest in premium offerings, made for the perfect timing to integrate Scootsy with Swiggy,” Sundar added.
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